Title: Marketing Product Manager
Horsepower and performance starts here! Traxxas is the world’s premier designer and manufacturer of hobby-class, high-performance radio controlled cars, trucks, and boats, utilizing both nitro and electric power. Traxxas is known for delivering the industry’s most award winning, best-selling radio-controlled models. Our innovative, cutting-edge designs have captured the imagination of performance-hungry enthusiasts everywhere, and helped us to become number-1 in the industry. At Traxxas, we take great pride in creating, engineering, manufacturing, and supporting our own product. Our friendly accessibility and well-known reputation for customer and dealer support have helped many thousands of customers buy Traxxas products with confidence, and feel good about the purchases they are making. Over 20 years of manufacturing the world’s finest Ready-To-Race® models has taught us that an RTR is more than just a fully assembled car, truck, or boat. It’s a total package that combines thoughtful engineering, good looks, quality features, and excellent customer and dealer support. Traxxas models are about experiencing total performance and satisfaction, not just in the products, but also with the company that stands behind them.
The Marketing Product Manager at Traxxas plays a key role in communicating to consumers and dealers not only the details about the product, but also the passion and dedication that goes into creating, manufacturing, and supporting each one. The product manager works with senior management to develop and execute marketing materials that properly and consistently communicate and maintain company objectives, strategy, and message. The Product Manager receives sales input about specific products and accessories and executes programs to support and increase sales around those items. The Product Manager utilizes their passion for the product, along with their marketing experience, to seek out new and creative opportunities for product and brand exposure. A strategic mindset, experience, and tremendous attention to detail help the product manager to evaluate new opportunities, comparing value and ROI. The Product Manager directly oversees all media and promotional content (web, print, packaging, video, etc.) for specific products ensuring timeliness, technical accuracy, and consistency with company objectives. The Product Manager should understand the structure and communication requirements on both the consumer and dealer marketing channels.
The right candidate will bring hands-on leadership to this position. This is a roll-up-your-sleeves, working position where the Product Manager will be hands-on in managing and overseeing the details of specific marketing efforts and closely managing the timelines. The candidate should have a strong, creative understanding of media, promotional, and web production techniques, along with an excellent eye for recognizing and developing superior design and layout. Copy writing is required so candidates must demonstrate strong writing and communication skills. The Product Manager position has a high level of front-line responsibility so strong organizational skills and extreme attention to detail are a must. Marketing the product involves using and understanding the product so mechanical aptitude and an enthusiast’s detail-centric mindset are definitely preferred. Traxxas markets horsepower and performance. The right candidate will be an enthusiast for of both.
While we’ve grown over the years, Traxxas still maintains the hustle and work ethic of a small company, relying on the skill and resourcefulness of its employees. The Product Manager position at Traxxas provides a conduit to capitalize on the desire to explore new opportunities with a “yes we can do that” attitude. The Product Manager has a front-row seat to see the direct impact of the company’s marketing pursuits as the fruit of the team’s efforts come to life.
Requirements:
- A Bachelors degree in Marketing or Business and 3-5 years of related experience
- A passion for marketing and the ability to quickly develop an understanding and a passion for our products. Personal or professional involvement with ‘enthusiast’ hobbies, radio control, or other performance based hobbies is a plus.
- Demonstrated attention to detail, organizational skills and time management skills
- Proven ability to coordinate and drive toward specific, deadline-driven goals.
- Demonstrated excellent design sensibility
- Understanding of media, promotional and web production techniques
- Demonstrated excellent written and verbal communication skills
Traxxas is proud to offer well-researched compensation packages designed to make Traxxas team members employees for life. In addition to a competitive salary, our benefits include profit sharing, 401(k) with company match, paid time off, paid health benefits and much more! Traxxas is a non-smoking facility.
The Traxxas work environment is energetic, enthusiastic, and creative! Forward your resume including salary history and requirements and a relevant cover letter to mktjobs@traxxas.com, subject “Product Manager” or fax to (972) 265-8014. No telephone calls or third party inquiries please. Equal Opportunity Employer.
